PPC Classroom 2.0: Bid Optimization

PPC Classroom 2.0 Module 9: Bid Optimization Strategy

The basics here is to take a good campaign and turn it into a better campaign through the use of different keywords that have radically different conversion rates.

I'll have to admit this module also got me confused but I guess, in the actual program it's well explained in details.

Amit Mehta lets us know one key thing: High Converting Keywords cost more than Low Converting Keywords.

If in the process of optimizing your bids, you lowered your bid and got no traffic, you might have been pushed to page 2 or 3 of the search engine results page. In this case scenario, if before the optimization you were getting steady converting traffic and after optimization traffic and conversion dried up, you might have pushed the sales generating keyword to page 2 because you bid too low on a high converting keyword.

This is very well explained with graphics in page of Amit Mehta's Special Report Titled "How to Avoid the 5 Deadliest Mistakes that Keep 98% of Affiliates Dead Broke, and Join the Ranks of the Elite 2% of Super Affiliates!"

For those of you looking at starting PPC Affiliate Marketing but haven't got the funds to try out the PPC Classroom 2.0 @ the $97 a month rate, you should get the above free report from the Members Area as well as Brad Callen's Google Adwords Made Easy.

I hope the information I just shared in 10 different posts was worth it. Hope you found it beneficial. Good luck with your PPC Affiliate Marketing.

P.S: You can subscribe to the Free Downloads' Area to your right in the sidebar.

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4. PPC Classroom 2.0: AdWords Campaign
5. PPC Classroom 2.0: Great Landing Pages

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